ESTABLISHED 2020
U.S. BASED

AboutEmpower

EmpowerTrd Trading LLC is a U.S.-based distributor headquartered in Texas. We provide brand distribution, retail partnerships, and wholesale solutions for long-term market growth.

2020
Founded
150+
Team Members
50+
Brand Partners
5+
Countries
Explore Our Story
Our Leadership
Compliance Driven
Industry Excellence
Trusted Partner

Our Three Pillars

These core principles guide every decision we make and every partnership we build, ensuring consistent excellence in everything we do.

Compliance

We maintain the highest standards of regulatory compliance, ensuring all operations meet or exceed industry requirements and legal standards.

Performance

Data-driven strategies and continuous optimization deliver measurable results and sustainable growth for our brand partners.

Partnership

Long-term relationships built on trust, transparency, and mutual success form the foundation of everything we do.

Leadership Team

Our experienced leadership team brings decades of combined expertise in distribution, compliance, and strategic partnerships.

Michael Rodriguez

Michael Rodriguez

Chief Executive Officer

Shivani Reddy

Shivani Reddy

VP of Operations

David Thompson

David Thompson

Director of Compliance

Lisa Park

Lisa Park

Head of Business Development

Our Mission

To empower brands with comprehensive distribution solutions that drive sustainable growth, ensure regulatory compliance, and build lasting market presence across global retail channels.

Our Vision

To be the most trusted and innovative distribution partner, setting the standard for excellence in brand growth, operational efficiency, and strategic market expansion.

Our Core Values

These values shape our culture and drive our commitment to excellence in every aspect of our business.

Customer First

Every decision is made with our clients' success and satisfaction as the top priority.

Innovation

Continuously evolving our solutions to meet changing market demands and opportunities.

Integrity

Maintaining the highest ethical standards in all business practices and relationships.

Collaboration

Working together with partners to achieve shared goals and mutual success.

Excellence

Striving for exceptional quality and performance in every service we deliver.

Sustainability

Building long-term value while considering environmental and social impact.

Ready to Partner with Us?

Discover how EmpowerTrd can help your brand achieve sustainable growth through our comprehensive distribution and partnership solutions.